Wednesday, September 9, 2009

Samsung Leaps Into Roiling App Store Arena

Samsung will open a mobile app store in Europe focused on its line of Omnia smartphones. Led mostly by Apple's App Store for iPhones and iPods, the mobile app marketplace bandwagon is being followed by device makers, mobile OS makers and wireless carriers alike. Such a wide variety, however, may mean each individual store will have a harder time convincing developers to jump onboard.
Korean electronics giant Samsung on Monday announced that it will launch a mobile application store in Europe on Sept. 14.
This follows the release of its mobile widget software development kit (SDK) around mid-August and its unveiling in July of the Samsung Application Seller Site, a portal geared toward mobile app developers and resellers.
Samsung's entry comes at a time when the mobile app market is getting pretty crowded. Will it succeed?
Samsung's Mobile App Store
Samsung will roll out the app store in the UK, France and Italy first, according to reports. It will then launch the store in another 30 countries over the coming months.
The apps will reportedly be written for Samsung's Omnia smartphones. Users will initially be able to select from about 300 apps, including games and e-readers. This will increase to about 2,000 by the end of the year.
Omnia owners will have to download a software upgrade to access the apps on the site.
Samsung unveiled updates to its Omnia handset line at the CommunicAsia information and communication technologies expo held in Singapore in June. These included the Omnia II and the OmniaPRO B7610.
Other Mobile App Store Moves
In July, Samsung launched the Samsung Application Seller Site, a portal for developers and resellers. This will license third-party companies to sell Samsung apps.
It includes links to Samsung Mobile Innovator, a site for developers for the Windows Mobile, Symbian and Java platforms.
About mid-August, Samsung unveiled the mobile widget SDK (software developer kit) for its TouchWiz user interface on Mobile Innovator. This SDK will let developers create widgets for different Samsung phones using different operating systems, including the company's own proprietary OS.
The Samsung Mobile Widget SDK is built on the open source Eclipse platform. Samsung will host its first Widget Developer Camp at the Hyatt Regency hotel in San Francisco September 11 through 13.

1 comment:

  1. The development of the IT sector especially in the countries such as India and China has gone a long way in changing the face of these countries. The rise of the middle class, the interest that the foreign market is showing in these countries, and the overall development of the economies of these countries can be massively owed to the growth and flourish of the IT sector.